Joico - Color Balance Purple - Shampoo
Here’s Why You’ll Love It
Instantly neutralizes brassy and yellow tones for blondes and gray hair
Maintains hair’s vibrancy
Repairs and protects color-treated hair
Now Let’s Use It
Directions:Apply to wet hair and allow the shampoo to absorb for three-to-five minutes. Rinse. Repeat the process two or three times per week, alternating with your regular shampoo. Follow with Color Balance Purple Conditioner for best results.
Let’s Look Inside
It’s a two-pronged approach: Our Multi-Spectrum Defense Complex protects color from fading and losing vibrancy; exclusive Bio-Advanced Peptide Complex repairs, protects, fights frizz, and adds shine with every single application.
OUR MULTI-SPECTRUM DEFENSE COMPLEX:
Features antioxidant-rich Green Tea Extract along with UV protection to keep color looking great.
BIO-ADVANCED PEPTIDE COMPLEX
Provides all the power you need to reconstruct damaged hair from the inside out.